It’s been some years since I first heard someone say that relationship of trust and loyalty between the organisation and it’s employees has been eroded.  Now we are learning just how much at risk, how expendable, each individual in employment really is.

The younger generations in the workforce look at the parents and see just how fragile the ‘promise’ of security, an annually increasing salary and a pension was.  And are not signing up in the same way.  They want better balance in their lives, they want work that is meaningful and to work for socially conscious, ethical organisations.  They have a stronger sense of their own autonomy and authority then previous generations.  Interestingly, and to illustrate the point, there are record numbers of women starting the own businesses in the UK at the moment.

These are changes, big changes and coaching has a small but not insignificant part to play in making this new world of work effective.

Coaching is primarily about the individual – their goals, decisions and choices.  Individuals working for themselves or in smaller groups need the assistance that a coach can provide.  For organisations, the leaders and senior managers need to coach in order to attract, retain and to fully engage the best individuals.

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